Maven Clinic announces new initiatives to improve maternal and family health care


Through its new Visiting Scientist Program and Digital Innovation Fellowship, Maven aims to improve its care model and continue improving prenatal health outcomes.

Alex Friedman Peahl MD, MSc

Alex Friedman Peahl MD, MSc, Dr. Peahl focuses on low-risk obstetrics and general gynecology, including contraception and abnormal uterine bleeding.

Maven Clinic, the world’s largest virtual clinic for women’s and family health, recently announced the appointment of Alex Peahl, MD, MSc, as its first visiting scientist to join its Visiting Scientist Program.1 The company’s newly formed program is designed to connect clinician innovators with the company to expand its clinical research roadmap and drive innovations within its care model. Since its inception in 2014, the company’s care model has fostered better clinical outcomes, including lower NICU admissions, cesarean section rates, and emergency room visits.2

Maven’s care model is built on access and engagement, with around-the-clock access to its network of women’s and family health providers across more than 30 specialties, care advocacy focused on women’s health, pediatrics, and parenting, as well as clinically approved curriculums, classes, and tracking for its clinician members.

Peahl is a nationally recognized expert on prenatal care redesign and innovation, with research focusing on improving the effectiveness, efficiency, and equity of reproductive health care. As Visiting Scientist, Peahl will provide strategic insight into Maven’s care model to optimize patient experience and improve clinical outcomes.

Prenatal care is one of the most common preventive services in the United States—over 98% of the almost 4 million patients who give birth each year receive at least some prenatal care. Until the COVID-19 pandemic, prenatal care delivery had remained largely unchanged since 1930.

"Through my clinical practice and research, I have seen how our current one-size-fits-all prenatal care model fails to address patients' medical and support needs, as well as their preferences," said Peahl. "I have found that right-sizing prenatal care is critical to improve the effectiveness, efficiency, and equity of prenatal care for all patients, particularly for those facing the greatest barriers to care. As a Visiting Scientist, I am excited to share my insights with Maven and collaborate with its clinical team to further advance the company's care model, designing and studying new high-value, patient-centered approaches to maternity care delivery."1

Ayotomiwa Ojo

Ayotomiwa Ojo, MD, MPP candidate at Harvard Medical School

Maven also announced the launch of its Digital Innovation Fellowship and welcomed Ayotomiwa Ojo, MD, MPP candidate at Harvard Medical School, as the first Digital Innovation Fellow. With Peahl, Ojo will help advance Maven’s clinical strategy and research.1

"Women and families deserve a higher standard of care than they are receiving," said Neel Shah, chief medical officer of Maven Clinic. "Reimagining the maternal health system will require translating leading-edge science from the world's top universities to the front lines of care. [Dr.] Peahl and [Ms.] Ojo are among the most gifted clinical innovators I've ever collaborated with.”1


  1. Maven Clinic. Maven Clinic Welcomes Nationally Recognized Expert on Prenatal Care Innovation, Dr. Alex Peahl, as First Visiting Scientist. Published January 26, 2022. Accessed February 3, 2022.
  2. Maven’s presentation at ACOG examines delivery outcomes for Maven members. Published 2021. Accessed February 3, 2022.
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